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We have created a website for our client that aligns as closely as possible with their image and brand positioning, taking into account the mentality of the target audience.
Our client is a construction company specializing in renovations. Due to our longstanding collaboration, they approached us to streamline and modernize their website. The primary goal was to simplify the website and enhance its modern appeal.
Understanding the client's preferences and needs, we drafted a technical specification and prepared a prototype of the website, ensuring clarity on the layout of elements. We agreed to maintain the internal architecture of the website while completely replacing the content. A specific request was to include a large feedback form in the first section of the main page.
Since we have been cooperating with this client for a long time, we chose a custom framework that is flexible and allows for extensive modifications not only to the website's content but also to its architecture. This choice aims to prevent the need for time-consuming adjustments and additional feature additions in the future.
We opted to design the website in an American style, featuring large elements, smooth animations, and prominent headings. Our priority was to create a design that would be clear and convenient for a broad audience of all ages. Therefore, the main emphasis of the website was on the availability and clarity of information, aiding users in making informed decisions.
Color palette and typography
In 8 weeks we developed a new version of the website, implemented several design adjustments, and accommodated the client's requests. Following this, all the website content and necessary documentation were transferred to the company's legal department for final review and release.
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