The Cost of Creating a Promo Site

Why You Should Order a Promo Site

A promo site will be a great solution for companies that announce new product launches or advertise any kind of event. The main goal of this resource is to attract attention and create a positive impression with the prospect of building loyalty to a brand or a company. You can also order a promo site in cases where you need to single out any or a specific group from the general line of goods and services.

This resource is inherently different from a simple one-page site, therefore, as a rule, the cost of a promo site is higher than that of a landing page. The development of such a site has its own characteristics:

1. The design of the promo site reflects the corporate symbols and style of the company's official site. This forms a strong association with the brand and increases its awareness.
2. The language of a promo site is often more informal and light than that of corporate sites. Its goal is not to demonstrate brand status, but to get closer to the target audience. Therefore, in order to increase trust in the eyes of the client, you need to address him in simple and understandable messages.

Benefits of a Promo Site

• High conversion

Focusing on a narrow target audience allows you to maximize the point message. This makes a casual visitor more likely to become a real customer.

• Ideal for contextual advertising

Due to the high relevance of the landing page of the promo site, the cost per click and transition to it is lower. Thus, you spend less on advertising with high chances of attracting customers.

• Easier to get your message across

By focusing on the most important information on one page, you can more easily retain the interest of casual visitors and make the impression you want.

• Easy to track feedback

Contacts on the promo site may differ from your main resource. Thus, it will be easier for you to analyze traffic from the promo site and evaluate its effectiveness.