SEO services for website and store promotion on Google

Website optimisation for Google and user behavior

In recent years, Google's ranking algorithm has increasingly considered behavioral factors, which reflect how users interact with a website. These factors are influenced by several aspects:

• content quality, its relevance to the request, and expertise;
• loading speed;
• visual quality - how modern the website looks;
• usability - in other words, how easy the website is to navigate;
• functionality, ensuring the website works smoothly without technical issues like hanging or broken links;
• the attractiveness of a unique selling proposition.

As for the behavioral factors that affect the SEO results of a website on Google, there are several of them:

• CTR, or click-through rate - how many people clicked and entered the website;
• conversion;
• session duration;
• view depth;
• bounce rate - how many visitors left the website after seeing only one page.

Each behavioral factor can be controlled in one way or another. For example, with a low session duration, you should pay attention to the interface usability, the quality of the content, and the aesthetics of the website design.

How much does it cost to optimize a website for Google?

If you are interested in website optimization for Google, the price depends on the experience and reputation of the agency. We have been developing websites and bringing them to the top since 2016. During this time, we have collected a portfolio of more than 300 websites on various topics. If you are planning to become a leader in your industry, we know how to help you!

We help businesses create and optimize websites following SEO best practices. Our team works collaboratively: SEO experts build the semantic core and improve the website content, developers correct any technical error, and copywriters create engaging, unique articles. We measure our results and regularly report to the client about the work done.

We are always open to new cooperation and daring projects. Write, and we will provide an express audit of your website!